With a reduced budget and high stakes, how can you still achieve, if not exceed, business expectations?
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Marketing strategies for a recession
Imarc recently conducted a survey to better understand how CMOs and their marketing teams plan to tackle this recession while still meeting their anticipated goals.
Based on these survey results, many marketers have a similar fear: that their budget will be cut, while expectations for generating leads and reaching key performance indicators (KPIs) remain unchanged.
The insights from this survey can be found in our ebook, along with winning marketing strategies for 2023.