Social media has quickly transitioned from a “nice-to-have” to a “must-have” for businesses. In fact, 93% of marketers use it. [1] If you aren’t posting daily, relevant content on all of the current platforms, your brand runs the risk of being quickly dismissed as archaic and untrustworthy.
That being said, long gone are the days when a simple news update or an interesting article share cuts it; your social media presence must be strategic. Studies have proven certain times, words and content better perform better than others.
Our handy infographic compiles some of these powerful stats to help you succeed on one of the most popular social media platforms, Twitter. What, when and how you tweet plays a large role in your social-success, so keep these tips on hand whenever you're ready to Tweet.
